The word 'softie' comes from the expression 'soft toy'. But it’s a special one: it’s your kid’s drawing turned into a 3D custom stuffed plushie copying all the details as close as possible – a huggable imaginary friend as unique as the kid who drew it.
Since 2011 I’ve made hundreds of custom softies. Turning kids’ drawings into soft toys gives me the excitement of exploring new things every day in our special workshop, where kids give their wonderful imagination and I give my experience to create the most unique plushies of the world.
I often get heartwarming feedbacks – I couldn’t summarize them better than a little Italian girl whose reaction on receiving her Pappagallo softie was: 'Mom, it’s magic!'